*New firm brings together country’s brightest minds and signals new dawn for creative talent management in Nigeria
The Temple Management Company (TMC), has announced the formation of a 360 management company which is poised to bridge the gap between the Nigerian corporate space and the burgeoning creative and entertainment sector.
At a time of rising global recognition and demand for the work of Nigerian creative talents, the perennial challenge has been that to compete properly with their international counterparts, Nigerian creatives need better branding, access and positioning. Industry experts have also pointed out that brands have failed to maximize their potentials because of the sub-par representation they currently get.
TMC, which began operations in March 2016, primarily in the entertainment, sports, media and art sectors, is set to change all that, and bring Nigerian talents to the same table with their international counterparts. Incorporated in Nigeria with strong international affiliations across Africa, North America, and Europe, TMC was founded by serial investor and art aficionado Idris Olorunnimbe.
The company set out with a mission ‘to continually improve on content, bridge the gulf between local talents and their foreign counterparts in line with international best practices’. With a formidable team parading some of the brightest young professionals in entertainment, fashion, arts, finance, law and media, TMC is fully prepped to deliver its objective to raise the profile of local talents.
Mr. Olorunnimbe, who also serves as Chief Executive Officer, sums up the TMC vision this way, “With the constant expansion of the entertainment industry and growth of sporting activities, our vision is to remain the leading African talent and event management outfit, representing the biggest talents in entertainment, sports, media, the arts and other relevant areas.”
Mr. Olorunnimbe added, “Our focus is now to expand the recruitment of agents to create a new enduring institution in this country.”
According to him, TMC will focus on the core functions of talent representation but will, allied with corporate organisations, also provide a wide range of financial and advisory services, manage endorsement portfolios, and package bespoke events for domestic and international markets.
Within a short spell, TMC has already sent shock-waves into the industry by signing management deals with some of Nigeria’s biggest talents, including Nigeria’s biggest record label Mavin Records, renowned disc jockey DJ Jimmy Jatt, award-winning visual artist and writer Victor Ehikhamenor, media personality Bunmi Davies, artist/jeweller Mode Aderinokun and the doyenne of Nigerian broadcast media, Funmi Iyanda.
After signing the deal with TMC a few weeks ago, Mavin Records CEO, Don Jazzy, said, “We are stepping into the future with The Temple Management Company as they redefine creative talent management in Nigeria.”
The TMC board includes luminaries of Nigerian industry and enterprise such as Mr. Tunde Folawiyo and Mr. Ajibola Abudu. The diversity of the Executive team includes individuals who have worked with Nigeria’s leading law firm, Zenith Bank, Samsung, McDonalds, Nestle UK, Eurosport, the English Football Association, 234Next, the Lagos State Government and in the music industry, with LA Reid, Pharrell, Jamie Foxx and Sean ‘P Diddy’ Combs.